Show, Don't Tell
Bringing as much the reader, the listener, the audience into the scenes we want to make alive as if it was happening, in our stories.
Noble describes in this book, one by one the differences between tell and show giving tools, tips and great examples.
His examples are for writing, but I found they apply also to telling. When we tell a story live it is even more easy to "show" play a dialog for example then when writing it. The same with comedy or storytelling too.